Gold: The Metal of the Gods is Back

--Gold is making a comeback. Given humanity’s long, and never lost, appreciation for the Midas Metal, this should surprise no one.

Gold always comes back.

Today, we’ll look at why humanity is, and always will have a fascination with gold…

Why it might be a good time to back up the truck…

Plus, you’ll discover a NEW, easy, and ingenious way to buy physical gold…

(My colleague calls it the “Coinbase of Gold” because it takes all the pains out of buying the physical stuff)…

Why gold? Why always (but also right now)?

To answer that, let’s rewind back to ancient times, the loins from which we are the fruit…

Our ancestors believed only seven planets revolved around ours… the Sun, Moon, Mercury, Venus, Mars, Jupiter, and Saturn.

(Those, of course, that could be seen with the naked eye, back when we had the time and patience to stare at the sky in wonder.)

Each planet was associated with a God, had its own metal or gem, and was given a day of the week.

(Today, this Wednesday, we celebrate Odin’s day (or Woden), the God of Mercury, the Messenger, the Trickster, the Rulebreaker, Shapeshifter).


No planets, however, in all places, races, and times, took more worship and prayer than the Sun…

From Ancient Egypt to India to Rome, the halo of the Sun is seen around the heads of all of our world’s enlightened ones…


This worship of the Sun runs deep…

Even today, in our age of “ultimate reason,” SUNday is still commonly accepted, even among the nonreligious, as the day of rest and reflection.

Today, in public at least, most of us snub our noses at such silly superstitions (although privately, more than half of us are checking our horoscopes on our phones).

In our ultra-rational times, we know the Sun to be a star, not a planet. A sphere (a perfect one, that is) of hot plasma, not a God.

Nothing magnificent about it at all.

It’s the reason man invented sunblock, and that’s about it.

The one defining drive of our age, after all, is to rob our ancestors of their ability to marvel at the wonders of the world.

Despite all of this, we still worship the Sun’s metal with the same amount of vigor as we always have — that metal of the Gods…


Indeed, despite Keynes disparaging it as a “barbarous relic”…

There’s still something about gold which invokes within us a deep, timeless appreciation.

And we cannot be convinced otherwise.

For good reason, of course.

It’s the only metal that can handle the worst of nature’s wrath and stand uncorrupted.

It can handle the Sun’s worst raging fires, Spring’s most pounding rains, or Winter’s worst bitter cold and ice, and maintain its luster without corrosion.

For that, it’s been held as the symbol of eternity. (We still use the gold ring as a symbol for the sacred bond of marriage.)

And one thing you can be certain of is… gold, like the Sun, isn’t going anywhere anytime soon.

It’s always going to hold value in our minds and our hearts.

But, it’s also the patient man’s stone.

As you know…

The staunchest of the goldbugs have sat on the sidelines of one of the longest stock bull markets in history…

Waiting for all the doom and gloom predictions to come true.

But, today, the tide does seem to be turning a bit in gold’s favor.

Smart money’s ears are perking up.

First, it happens slow, and then all of a sudden. But the stars seem to be aligning for the Midas Metal in 2019.

“Whether gold is rising because of inflation fears,” Nicholas Vardy writes in Liberty Through Wealth…

“Or because central banks like Russia’s are reducing holdings in U.S. Treasurys and replacing them with gold…

“Or because gold’s job is to be a reliable store of value in these uncertain times…

“Investors are piling into gold.”

The real estate billionaire-titan Sam Zell, Vardy points out, just recently bought gold for the first time in his life.

In short..

Gold is calling, and many are heeding its call.

This, of course, raises plenty of questions for the uninitiated.

  1. How should you invest in gold? (Bars and coins are only one option, and not always the best.)
  1. What kind of gold should you buy? And how much?
  1. What should you avoid like your wealth depends on it? (because it does, and MANY gold investors make the same crucial mistake)
  1. Where are the best places to get physical gold?
  1. What are the best and safest ways to store your physical gold?

Jim Rickards has been our go-to source for many of these questions…

And this week, even more so…

Recently, Rickards released a brand new, updated report called “The Perfect Gold Portfolio”…

I just received my copy this week.

Not only does it answer all of the questions above.

It details a new, and simple way to buy physical gold (AKA, “The Coinbase of Gold”)….

Previously only available to subscribers of his flagship newsletter, Strategic Intelligence…

It’s now yours 100% FREE for LFT readers today, courtesy of our friends at Hard Assets Alliance.

(Also a go-to, and proud partner, of ours.)

Grab instant-access to the PDF at this link.


Until tomorrow,

Chris Campbell

Chris Campbell
Managing editor, Laissez Faire Today

P.S. Bonus points, this report also reveals the “greatest scam in finance”…

If you don’t know the ins and outs of “F.R. Lending,” and don’t understand why it’s THE best case for gold…

Click here.

The Greatest Scam in Finance

Chris Campbell

Written By Chris Campbell

Chris Campbell is the Managing editor of Laissez Faire Today. Before joining Agora Financial, he was a researcher and contributor to