Laissez Faire Today

The Laissez Faire Club Daily e-Letter

Smartphone, Dumb Government

Google’s new Motorola unit had great ambitions to serve customers and keep dazzling us with ever more spectacular things that enhance our lives. After all, the smartphone is easily the greatest consumer innovation of our time, and maybe of all time. It accomplishes amazing feats in a tiny package and represents a greater achievement of the human mind than anything accomplished by government, ever.

The smartphone is really misnamed in so many ways. Depending on apps and extensions, it provides maps and global positioning, checks your blood pressure, becomes a musical instrument, allows you to buy and sell stocks from the middle of nowhere, to enjoy video chats with people from all over the world, to assemble friends and networks, and to keep up with and send messages to anyone.

It allows me to make my own movie on the fly and broadcast it out to billions in a matter of minutes. I can record a song. I can immediately make anything happening in front of me become a live stream to the whole world, and do this without paying any expensive fees. I can conduct an interview and archive it on my own channel, which I can create in a few seconds. Or of course, I can play one of thousands of games.

It’s a calculator, an email checker, a weather updater, a camera, a Web browser, a news reader, a complete stereo system, a book reader, a translator, a scanner, and a miniature everything all in a thing the size of a deck of cards that is half as thick. The innovations pour into this tiny miracle by the day, by the hour ,even. And it’s only begun: The app economy holds out the promise of astonishing innovation down the road.

I recall many times suggesting to people that they replace their old cell phone (which itself is a great gizmo, given that only the richest of the rich could afford such a thing in the 1980s) with a smartphone. They demure and refuse and finally give in, and only then do they realize what they’ve been missing. It’s a revelation, a childhood dream come true.

So what does Google plan to do with its new Motorola acquisition? Serve up some more wonderfulness to a public ready to be amazed again? Not yet. It’s first step was to file a massive lawsuit against iPhone. And why? You guessed it: patent infringement. Google claims that Apple has stolen some of Motorola’s technology.

Apple has systematically refused to enter into any reasonable licensing deals, which is exactly the same behavior that Samsung faced before. And Google is not stupid. The whole world was watching that lawsuit that Apple filed against Samsung, and saw how a tired, confused, and technologically dumbfounded jury, in a courtroom 10 miles from Apple’s headquarters, agreed to a $1 billion-plus judgement against Samsung.

Google won’t just take this lying down. It decided to act first rather than risk that kind of aggressive attack. It is asking the International Trade Commission to start blocking all imports of iPhones, iPads, and iPod Touch. Crazy, right? Does Google hate our guts that it would seek such a result? After all these years of desperately serving the Web-surfing world, giving us amazing tools for free and revolutionizing the world of advertising, has it now decided to spread misery to the American public?

Nope, it’s all about defending itself against aggressive attack. What the jury did in the case of Apple v. Samsung has set off a deadly arms race. An industry that became thrilling and gigantic, and has brought unprecedented progress, is now entering into a dangerous period in which dogs really do eat dogs, where one company’s win is another’s loss, and where the welfare of the consumer has to be put on hold for the battle of the titans.

The problem comes down to one word: patent. In the 1980s, patents were extended to cover software. This was the beginning of what would become a catastrophic regulatory thicket that would ensnare every producer and where the lawyers would make out like bandits no matter who won.

When patents first came along in history, they were monopoly privilege granted by the crown in exchange for political subservience. This was the age of mercantilism, and it gradually led to the age of capitalism, in which trade barriers, taxes, and regulations fell. The slogan was laissez faire, or, leave commerce alone to manage itself. Government can’t improve on the results of the market process.

The patent today is a holdover from the pre-capitalistic age. It was not very controversial before the digital age, because economic progress was relatively slow and patents expire and because the patents didn’t apply to most of the important consumer products we use every day. But the problem with them has always been the same: By granting a right of exclusive production to one firm, patents attack the competitive process as its very root.

The competitive process takes place over several phases, which constantly overlap. There is innovation (always an extension of what came before). Then with innovation can come a period of profitability. This profitability attracts other producers to the industry who innovate further and try to improve the good or service. The initial producer then has to scramble to maintain market share, and it does so through innovation and price cuts.

Note that the whole system is based on the ability to learn from others. Good companies emulate the successes of others, avoid their mistakes, and improve what exists at the margin. That’s the essence of economic progress. This is how competition results in the biggest conceivable boon for consumers.

As Steve Jobs said in 1994, “We have always been shameless about stealing great ideas.” So it has been for every great painter, poet, and entrepreneur. They build on what came before. I take issue only with the use of his word “steal.” When you copy an idea, there is not a thief and a victim, but two ideas. This idea-copying process extends to infinity.

Who in the business world likes the idea of competition? The startups like it. The innovators like it. Young companies seeking to change the world like it. Competition gives them an opportunity to make a difference and build wonderful things. But older companies do not like it. Once they get on top, they would much rather rest on their laurels.

In a market, they cannot rest. But with patents, they can sue. They can use the tools of government to clobber their competition. If it works, they can receive what amounts to a bailout. To win a patent suit against the competition is no different from getting a tariff erected against imports, having your insurance company get a huge cash infusion from the Department of the Treasury, or for a labor union to block low-price workers from entering the market.

The real story of Apple’s attack on Sumsung is told in the numbers. Apple has been dramatically losing market share to the competition. That’s no surprise: The first to market experiences a period of profitability above the average rate of return. But then others emulate and improve at the margin. Prices fall, service improves, and great things happen for everyone except the former industry leader.

Patents are an occasion of sin. They tempt business to go to government to smash their competition, instead of turning to more-innovative strategies to attract consumers. This is why industries without patents are so vibrant. Patents don’t apply to fashion, recipes of all your favorite meals, to plays in sports, and to most things we use and love.

I can hold up my Wal-Mart navy blazer and one from Burberrys and, from a distance of three feet, you couldn’t tell much difference. But both manage to exist side by side in peace, and everyone wins. But the jury in the Apple v. Sumsung case looked at the two phones and said: oh this are really too similar, so one has to go!

Patents established government-protected monopolies. Ironically, other divisions of government claim to intervene in markets to bust up monopolies and divide up market share. Either way, the government is doing central planning by picking winners and losers in the marketplace rather than let the competitive process play itself out.

What happened to Apple really amounts to a government-sponsored bailout, no different from that won by AGI in 2008. But do we recognize it as such? Probably not, because the whole racket is couched in the language of a law that few people understand or question.

  • Scott

    A loss for the world as a whole, but all the better for our patent-free industry here in China. Nothing lasts forever, and the numbers are against Apple. With each passing year, the pace of innovation in China becomes ever faster. To maintain its market share, Apple will have to run just as fast, so focusing its resources on innovation rather than lawyers and judges might be a better business plan. More rules than inhabitants and a Wahhabi-type insistence on the absurd claim that ideas can be owned are a recipe for certain stagnation and ultimately despair. Endless patent wars outside China will continue to enhance the competitive advantage enjoyed by China-based innovators.

  • Franklin

    As an aside, consider the ostracism of those who plagiarize (as distinct from the legal construct of copyright infringement).   
    One who tries to pawn off someone else’s poetry or narrative as his own is disgraced.
    There are / would be diverse and varied means for a laissez-faire world to address all manner of cheating free riders, without cops with guns at the behest of government.

  • http://fml.eti.br Felipe Micaroni Lalli

    agreeded

  • Doug Bowman

    The drug industry is a perfect example of this process. Big Pharma Co. spends billions and takes years to develop drug. (Lipitor is a current example.) BPCo is protected under its patent for some time 10-20 years to recoup its development investment and make profit. Meanwhile a ‘generic’ copy is developed but cannot be sold because it will infringe BPCo’s patent. After the time elapses, Generic Pharma Co is allowed to sell the copy, usually for much less. Big Pharma Co can continue to sell it’s product, usually for less. Both exist in the marketplace.

    Not saying what is better only what is.

    Apple has copied and stoled from the start, and everything they have ever made was proprietary (and stylish). Didn’t play well with others. Then they discovered they didn’t have to maintain their Apple O/S, they could use one in the public domain. Free! But they could tweak it and sell it, not for free! And visciously defend their work… The words Jail Break don’t apply to any other technoloy but Apple. We love ‘em, but what a price we pay.

    • CC

      @Doug:

      “Apple has copied and stoled from the start, and everything they have ever made was proprietary (and stylish).”

      You make a claim without a citation. What is that Apple “copied and stoled [sic” from the start”?

      P.S. Everything they have made hasn’t been proprietary. That’s just false.

  • CC

    Don’t get me wrong. I think there are things that are (or should be) legitimately copyable (and extendable) without legal recourse. I’m just not sure where that line is or should be ethically, morally and thus legally.

    I think the Apple/Samsung case focused on how incredibly little extension Samsung did in proportion to the amount they copied. That seems to subvert the spirit of copying (as a base) and extending through additional innovation and creativity.

  • Don Smith

    Here’s a simple thought experiment on that – iPhone 5 comes out. You have an iPad, an iPhone 4, an iPod, and a Macbook. Samsung immediately copies the iPhone 5′s design and offers it $50 cheaper. Which product are you going to buy?

  • Anders Mikkelsen

    Interesting comments so far. However we must admit that the Apple case is not related to copyright or fakes or exact copies but to patents covering specific parts of innovation that people would like to use too. Apple of course famously took the mouse and other innovations from PARC and used them to make the Mac. Similarly Apple’s IOS sets the standard for interface on a smartphone and tablet. Samsung must continually innovate, and they do so in part by copying Apple. Similarly Apple must continually innovate to create devices superior to the competition. Otherwise people will buy low margin devices that are good enough and much cheaper. This is good for consumers. However Apple is the largest company because it pushes the envelope. If it rests on its laurels it is dead. Patent law can encourage resting.

    “I’m trying to figure out how someone, like Apple for example, can survive to continue to innovate if they encounter situations where they’ve spent tons of time and money and intellect to create something and then someone simply outright copies it and is able to capture some or, worse, all of the benefit and profit from that work.”
    In reality Apple thrived because it innovated faster than people could keep up. Many people will pay more for their products, even though other people copy aspects of their products. If innovation stops that’s when the problems start.

    Apple’s own history proves that patent law isn’t necessary in this area.

  • Garth

    I agree with most of what you said and you make a very interesting argument however one question came to mind, where do we draw the line between legitamate free market compitition and out right theft? If we remove patent laws does rolex still have a right to pursue the pirates that make cheap knock-offs? How would this affect the music and movie industries which, according solely to them, are losing money to only pirates? I greatly enjoyed your article and generally agree with the idea this is just my 2 cents on the issue and I would love to hear your thoughts on that.

    • Nathan

      Garth,

      Music/movies are works of art and are thus protected by copyrights, not patents. Placing the name “Rolex” on a watch is protected by trademark, not patent.

  • Matt Tanous

    Completely agree. There is a legitimate place for copyright and “market patent” in a free society – that of a contractual obligation upon purchase. (That said, anything beyond “credit the original author/inventor” as in the Creative Commons license would likely be rejected by the market.)

    But “intellectual property” and the laws surrounding it go much further than a voluntary contract to not copy a book without crediting the author. This stuff needs to be eliminate post-haste.

  • CC

    I approach this from a position that is not fully bought into the Stephen Kinsella perspective on intellectual property (yet). I’ve read some of the arguments and am still mulling and digesting them. I agree with some but not all (yet).

    With that said…

    I’m trying to figure out how someone, like Apple for example, can survive to continue to innovate if they encounter situations where they’ve spent tons of time and money and intellect to create something and then someone simply outright copies it and is able to capture some or, worse, all of the benefit and profit from that work.

    I think this is the biggest part I struggle with.

    I understand the arguments that reflect on things like the clothing fashion industry. These are somewhat convincing. I also understand the philosophical framework about intellectual “property” and its intangibility. But I’m still struggling with how this works in practice and what the results would be and whether producers (whether individual or corporate) would/could be robbed of the fruits of their effort. How would this work as an incentive or disincentive to create.

    Another issue is the consumer confusion issue. I think this one is easier to deal with in that the burden is on the producer to help the consumer ensure they are buying products genuinely from the company they expect to be buying from.

    • Björn Larsson

      CC,
      Patents promote research in some ways, but prevent it in other ways. If you’re not certain enough to get first in achieving something patentable, you won’t take the risk and choose to not research at all. Patents promote expensive high-risk research to be performed far earlier than would be rational without patent laws. So it makes research much more expensive. Research is not a holy grail, there might well be too much research performed, in a resource destructive way. If everyone were researchers, everyone would quickly starve to death, because there would be no farmers. Brilliant minds who otherwise could’ve been productive, spend their time in high-risk research just to try to first to reach something which fits some legal definition.

      If two people/companies independently make a similar innovation, patent only protects one of them, and steals the value of the innovation effort from the other. So the concept of patent is obviously contra productive to your aims. Patents do not protect innovations, it only protects the one who registers something first. Patents doesn’t only “protect” against copies, it prevents independent discovery too.

      Also, even if one accepts the idea of right to monopoly of an idea (which I most definitely does not), even then there is no valid argument for why a patent should last so long. A patent should never be granted for longer time than until someone had made a similar innovation independently. And stuff like smart phones change rapidly due to independent innovators, so few patents in that area should be granted for longer than 6 months. Then patents would much more protect innovations, rather than blocking them. Also, patents must make extremely much higher demands on the level of invention. It should be at Nobel price level, no more than 100 patents a year in the US would be an appropriate level, if true innovation is to be protected by it.